Ad Spending Tops $1 Billion; Dark Money Groups Buy Significant Share
Via The Center for Responsive Politics
Overall ad spending has broken $1 billion in federal elections and state governors’ races, with the total number of ads exceeding 2.2 million.
According to a new report by the Wesleyan Media Project in partnership with the Center for Responsive Politics, the total number of ads run in House, Senate and gubernatorial races has dropped slightly from 2.4 million at this point in 2010. But from Sept. 1 to Oct. 23, where data is available, ad buys in Senate races have increased over those in the last midterm elections, with pro-Democratic groups jumping 37 percent over the same period in 2010 and pro-Republican groups climbing a more modest 7 percent.
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